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SIT THROUGH THE NOISE
Chris Camillo (@ChrisCamillo) · 2026-07-22 · original: EN

New to Stacks: trader Chris Camillo says the market's manic swings around Google's earnings are a reason to stay calm, not panic

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Chris Camillo, the trader known for pioneering social arbitrage, a strategy of spotting stock ideas by tracking everyday consumer trends and social media chatter before Wall Street catches on, says investors who panicked over Google parent Alphabet's stock swings right after its latest earnings were reacting, not thinking. He calls it comical that so much of financial commentary on X melted down within minutes of the earnings release, arguing that the right response to sharp, AI-driven market swings is to regulate your own reaction rather than mirror the market's mood. Camillo, who also co-founded the consumer-trend research firm TickerTags and wrote the investing book Laughing at Wall Street, argues that 2026's market has become one of the most manic and confused he's seen, largely because AI is reshaping how investors price growth and risk in real time. His conclusion is that investors willing to do the research, hold a strong conviction, and sit through short-term noise are the ones likely to be rewarded over the long run, a philosophy that runs through his social arbitrage approach to picking stocks well before they become obvious.

Why it matters · Camillo's track record of spotting stock trends before Wall Street makes his read on AI-driven volatility worth watching, especially his view that panic selling around earnings is usually the wrong move.

Worth asking · Camillo says the panic around Google's earnings swings was an overreaction. Do you think AI-driven volatility like this is a buying opportunity, or a warning sign investors are ignoring?